TrepCon at Fordham University

On Saturday, February 23, Robert Braathe traveled down to New York City to experience Fordham University 8th annual TrepCon. TrepCon is an event put on every year by the Fordham Entrepreneurship society and Fordham Gabelli School of Business, the day consisted of speakers and panels across many different fields discussing their successes in entrepreneurship and the advice they would give to someone who is looking to start their own journey into the world of entrepreneurship. The conference had many valuable speakers from sucessful business owners to sucessful alumi. The final speaker Randy Goldberg Co-founder of Bombas, the revolutionary sock company that has not only created a sock with arch support, but with each pair of socks sold a pair is given to a person in need. Randy spoke about how his idea came to be and the motivation behind creating a company that gives as much as it gets. A smart marketing move by Randy was he gave everyone who attended the conference a free pair of Bombas socks to test out. Overall it was a great conference that I would recommend to anyone who is looking to go into the field of entrepreneurship. Check out the website here: TrepCon

Treocon shirt

Startup Weekend at Ignite U NY

On March 30, during startup weekend at Ignite U NY founder and entrepreneurial advisors of BE Your Start Robert Braathe came into Ignite U to mentor the startup before the final day of startup weekend to talk to the teams about essential topics such as customer discovery and how properly network and survey for your business. He also spent time with the Startups individually to answer any questions they might have.  For the competition aspect of Startup weekend, Robert donated in-kind services to the top 3 winners of the startup weekend. For more information on what startup weekend is, check out the video down below:

How Entrepreneurship Changes People’s Perspective of the World

Choosing a career is arguably the biggest decision a person can make. It can determine the people that will surround you on a daily basis, where you will live, how much free time you will have, and even the person you will become. Entrepreneurship gives people a unique opportunity to have more control over these intimidating changes than most, but it comes at a huge risk. There is much talk about how difficult it is to be an entrepreneur and the fierce determination needed to succeed, but there should really be a discussion about the benefits to a person’s outlook that comes from this career path.

The ability to create and control something that you are passionate about gives entrepreneurs a better understanding of the concept of being the master of your own destiny. The ability to choose your team and what your product associates itself with builds an attitude that looks outwards of the limitation that society typically places on it’s members. When asked about careers in college, it is often implied that you will be working for someone else. The chance to be your own boss and not have to report to anyone is seldom brought to light. Experienced entrepreneurs are able to look past this and apply this mindset to other aspects of their lives.

Independence is a skill and habit that is mastered by entrepreneurs. Of course there is the need to collaborate with others in the industry, but entrepreneurs are able to choose who these outside forces are. The ability to create your own timeline and not have to check over work with coworkers allows for fewer restrictions and a feeling of freedom that many are not able to experience in their professional lives. This is liberating and decreases the stress of pleasing others, which creates a more positive frame of mind in general.

Hope is of great importance to entrepreneurs, and a skill that is not developed overnight. It has to be learned and built upon. Those that risk it all to be entrepreneurs have to be optimistic that the rest of the world will also see the potential in their idea that the creator does. There is a need for trust  and the positive thoughts generated from this are powerful in their ventures. When the world is looked at with the thought that anything is possible, the best qualities in everything begin to be blatantly obvious.

Creativity is the key to first coming up with a concept that you can make your career, and it is further developed as you delve into the industry of your choice. Making something that has never been done before is daunting and demands unconventional solutions to problems that appear, such as how to set it your business apart from competitors, finding an audience, and finding funding. There is no blueprint to finding success for an entrepreneur, so they must find their own path.

Although there are so many opportunities for independence for an entrepreneur, networking is a prominent factor in business today. It assists entrepreneurs in getting their product out there through word-of-mouth, which is a very cost effective form of marketing. This also adds a personal touch to your product and allows for your message behind the company to be prominent to investors. Entrepreneurs learn how to bring up their ventures without it seeming that they only have interest in someone’s money. They also have the ability to maintain relationships long-term with many different individuals, in order to keep contact across different fields.